Browsing Tag

now and laters

Candy Reviews, Nostalgic Candy Favorites

Now or Later? That is the Question.

June 25, 2009 by
Now & Laters Candy

Now & Laters Candy

Sharability: 9

Denture danger: 9

Convenience: 10

Novelty: 7

Overall: 9

Now and Laters are quite the classic candy. Their old slogan, “Eat some now, Save some for Later” was replaced by the popular and true slogan, “Hard ‘N Fruity now and Soft ‘N Chewy Later”. This slogan describes the candy’s cycle that represents the main difference between the Now and Later and the Laffy Taffy. Compared to the Laffy Taffy, the “Soft’ N Chewy” Now and Later has a slightly denser consistency than the Laffy Taffy which has a greater ‘denture danger’ is softer and stickier. Though the corresponding artificial flavors between Laffy Taffys and Now and Laters are almost indistinguishable, the Now and Later is subtly less sweet than the Laffy Taffy which is a nice relief from the shockingly sugary Laffy Taffy.

Now and Laters were originally introduced by the Phoenix Candy Company in 1962 with its original red, green, and blue flavors. Farley’s and Sathers Candy Company currently manufactures Now and Laters with twenty-four flavors available including banana, cherry, sour apple, grape, and strawberry. Whether you enjoy this candy now or later, your craving for that soft (or hard), chewy, juicy, taffy candy will be pleasantly satisfied.