Milky Way Simply Caramel offers a totally Caramel experienceTuesday, July 13th, 2010 by Jon Prince
Did you know that the first chocolate bar with a filled center was the beloved Milky Way bar, made by Mars, which was created by Frank Mars in 1923. However consistent this candy bar has remained for over 87 years, it is important to note that note all Milky Way bars are created equal.
The Milky Way bar that is offered in the United States is a delicious amalgamation of chocolate malt nougat topped with caramel and covered with rich milk chocolate BUT the Milky Way Bar offered on “distant shores” is not topped with caramel and is therefore similar to the American 3 Musketeers.
Confused? The Milky Ways sold in the United States is similar in taste to the Mars Bar sold in Europe.
Just when you think that you understand the subtle differences, Mars throws us a challenge with their new and delicious Milky Way Simply Caramel.
Unlike its siblings, this is identical throughout the world and, according to Masterfoods USA, it is “for consumers seeking a totally caramel experience” and is “tempting with rich, creamy caramel surrounded by real milk chocolate.”
It is a delicious new candy bar and there are few companies that can take a tried and tested classic and make it better as Masterfoods USA has done with Milky Way Simply Caramel