Mike and Ike are Splitting Up!Thursday, March 22nd, 2012 by Jessica Prokop
It’s summer in March, the Mayan calendar is ending, and the most famous duo in the history of candy is parting ways. Get ready for an interesting ride from the people who brought you Peeps. Just Born is about to take Mike and Ike (you know, the Mike & Ike) on an outrageous adventure. And you’ll get to learn a lot more about who they are and what they’re all about!
Enough with the chocolate mascots, already. Mike and Ike are real…well…we don’t know what they are. But we do know that they’re real characters — individuals with their own interests, passions, and personalities. While they’ve shared great success in the world of candy, there’s got to be more to life. After all, they’ve been working as a team since 1940. So they’re striking out on separate paths, one in the direction of rock ‘n roll glory, the other to pursue acclaim as an artist.
If upcoming product designs are any indication, we can expect some fun frenemy action from these comical chewy-candy circumstances. As for the specifics, your guess is as good as ours. What will happen to the #1 theater-candy duo in America? Will they ever get back together? Since they’re both Kosher and Gluten free (not to mention yummy), a lot of people would miss these classic candies if they were to disappear forever.