Krackel: The old school crunch in a new school size

Friday, August 15th, 2014 by Becca Droz

 

krackel-bar-2

“Krackel is dope, it has an old school kind of crunch.”

Classroom/Movie Munchability: 8

Melt Measure: 8

Novelty: 6

Sharability: 7

It might not be the simplest candy to spell correctly, but this Hershey’s bar shows simplicity with style. It is the classic milk chocolate bar with a little crisped rice crunch to keep you paying attention.

When Krackels was originally introduced in 1938 as a full size candy bar, it had almonds and crisped rice in the formula. Soon after, peanuts were added to the party. In 1941, while war was at large on the other side of the globe, Krackel became a crisped rice, and crisped rice only, chocolate bar. In the late 90s, Krackel availability shrunk, in physical size. For almost 20 years, the Krackel bar has only been available in the miniature fun size bar, and now, the bar the people have been asking for is back. Catch up with the Krackel full size! It’s a blast from the past, the old school krunch in its old school/new school size!

Sources:

http://chocolate.wikia.com/wiki/Krackel

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